Is Jell-O racist?

This was from the 60's so perhaps they've changed, but Jell-O was never too reluctant to use racial stereotypes to sell their gelatin treats. There's a lot of talk about racism these days, so I think it's important to define what racism actually is... Come to think of it, even this commercial isn't too racist. They did have another version that was much more offensive and that one happened to be real.

-Binkie McFartnuggets